Privacy Policy
At LadyB, we are committed to protecting your privacy and handling your personal information responsibly. We handle personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles where applicable. This Privacy Policy explains what information we collect, how we use it, and the choices you have regarding your personal information when using our website and services.
By using our website, you agree to the collection and use of information in accordance with this Privacy Policy.
Information We Collect
We may collect personal information that you voluntarily provide when placing an order, creating an account, subscribing to our newsletter, contacting us, or otherwise interacting with our website.
This information may include:
- Your name
- Email address
- Phone number
- Billing and delivery addresses
- Order and purchase history
- Payment information (processed securely by our payment providers)
- Customer service enquiries and correspondence
- Preferences relating to products, promotions, and marketing communications
We may also automatically collect certain non-personal information, including:
- IP address
- Browser type and device information
- Website usage and browsing behaviour
- Referral sources and pages visited
How We Use Your Information
We use the information we collect to:
- Process and fulfil orders
- Deliver products and services
- Provide customer support
- Communicate regarding orders, returns, and enquiries
- Improve our website, products, and services
- Prevent fraud and maintain website security
- Send marketing communications and promotional offers (where permitted by law)
- Conduct market research and analyse customer preferences
Marketing Communications
If you subscribe to our mailing list, we may send you updates about new products, promotions, special offers, and other information that may be of interest.
You may unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our emails or by contacting us directly.
Payment Security
We do not store your full credit card details on our servers. Payments are processed securely through trusted third-party payment providers that use industry-standard security measures to protect your information.
Sharing Your Information
We do not sell or rent your personal information to third parties.
We may share your information with trusted service providers where necessary to operate our business, including:
- Payment processors
- Shipping and delivery providers
- Website hosting providers
- Marketing and email service providers
- Analytics and website performance providers
- Australia Post to allow delivery of your products
These providers are only given access to information required to perform their services and are expected to protect your information appropriately.
We may also disclose information where required by law or where necessary to protect our legal rights.
Third Party Integrations
We may integrate with third-party marketplaces, payment providers, shipping carriers, and e-commerce platforms to facilitate order processing, inventory management, and customer service. Information shared is limited to what is reasonably necessary to provide these services.
Cookies and Website Analytics
Our website uses cookies and similar technologies to improve your browsing experience and help us understand how visitors use our website.
Cookies may be used to:
- Remember your preferences
- Maintain shopping cart functionality
- Measure website performance
- Analyse visitor behaviour
- Improve website content and usability
Most web browsers automatically accept cookies, however you can modify your browser settings to refuse cookies if you prefer. Some website features may not function correctly if cookies are disabled.
Third-Party Links
Our website may contain links to external websites. Once you leave our website, we are not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies before providing any personal information.
Data Security
We take reasonable steps to protect your personal information from misuse, loss, unauthorised access, modification, or disclosure.
While we strive to use commercially acceptable means to protect your information, no method of transmission over the internet or electronic storage is completely secure.
Accessing and Correcting Your Information
You may request access to the personal information we hold about you and request corrections if any information is inaccurate, incomplete, or out of date.
To make a request, please contact us using the details provided on our Contact Us page.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or website functionality.
Any updates will be published on this page and take effect immediately upon posting.
Contact Us
If you have any questions about this Privacy Policy or how we handle your personal information, please contact us at info@ladyb.com.au.
